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  • Players’ Strategy
  • France

Prime XBT launches its crypto courses

Crypto asset trading platform Prime XBT has announced the launch of its academy. The latter aims to train future investors in the crypto-currency market. The offer meets a real need, as the topic of crypto-assets is gaining momentum in society and young people seem particularly inclined to take an interest in the subject.

 

FACTS

  • PrimeXBT published the first webinar of its "academy" in September 2021. The platform is now committed to releasing its content regularly. These videos are published on the YouTube platform.

  • Accessible to all internet users for free, these 20-minute videos aim to answer the classic questions of (future) crypto-currency investors. Namely:

    • Why invest,

    • What investment strategy to adopt,

    • What is the outlook for the year 2022,

    • Is a crash expected?

    • ...

  • An expert presenter, Dirk Hartig, hosts the videos and brings in other experts to enrich the discussion. He offers an in-depth analysis as well as keys to understanding the market. The videos are in English, with French subtitles.

  • The target audience for these videos is wide: market experts, as well as new or even future investors.

  • PrimeXBT's Trading Academy also broadcasts instructional videos on how to use the platform's services and discover its features and functions.

CHALLENGES

  • Training to attract: As a trading platform, Prime XBT emphasises its educational ambitions, but its main interest is in training new investors and therefore its future clients.

  • Accompanying the rise of a market: Prime XBT has launched a new offering that is particularly on trend as the democratisation and infusion of the subject of active cryptos into society continues.

MARKET PERSPECTIVE

  • A recent Kantar/Ipsos survey published by Adan, the association representing digital asset and blockchain technology professionals in France, highlights the importance of the trend in France. Overall, 77% of French people have already heard of the subject of crypto-currencies or NFTs.

  • In addition, 8% of adults in France own crypto-assets and a large proportion are future investors, with 30% planning to invest in this market (half of them by the end of 2022). A vast market therefore remains to be conquered by trading platforms.