Banque Populaire opens its Impact Loan to farmers

The French bank Banque Populaire has just presented its latest initiative to support the activity of professionals, including Agriculture. Its offer today takes the form of an extension for its Impact Loan. More than an affinity approach, Banque Populaire here reinforces its commitment to the environment and social and responsible actions.

FACTS

• Banque Populaire has just announced the opening of its Impact Loan to a new category of customers. After companies, this financing offer is also for professionals and farmers.

• Farmers and professionals can rely on this new funding tool, starting at EUR 100 000, to ensure their transition to more sustainable business practices. The loan thus operates on a retrocession model of part of the borrowing interest, conditioned by the extra-financial performance of the financed company.

• In concrete terms, professionals and farmers who subscribe to an Impact Loan will have to identify the objectives they wish to achieve with their new funding. This will enable funded clients to support the reduction of their energy consumption or water consumption, for example, or to promote the occupational integration of young people or equality between men and women.

• Throughout the life of the loan, professionals and farmers financed by a Banque Populaire Impact Loan will see a bonus calculation apply to their interests if they achieve several extra-financial performance objectives.

• Banque Populaire specifies that it will be able to pay up to 10% of the interest received to reward the most significant and impacting actions. The customer will also be able to choose whether to transfer the bonus to a national or local association.

• 4,000 bank advisors are currently involved in sustainable development issues across the country. Their mission is to support professionals and farmers and to offer them this new funding.

ISSUES

• Meeting the needs of a specific target : The new loan offer proposed today by Banque Populaire is aimed specifically at professionals and in particular farmers who are now targeted in order to allow the bank to underline its status as a bank of the territory.

• Support a comprehensive approach to environmental protection The bank's idea here is to highlight the CSR commitments of its funded clients. But the extension of this loan offer is also part of the group's broader strategy to demonstrate its commitment to societal and environmental responsibility.

• Complete your offer The extension of this offer allows the bank to complete the range of financing products currently offered. Banque Populaire launched For example, a loan called "New Installed in Agriculture", specifically dedicated to farmers and wine growers in the process of installation last February.

PERSPECTIVE

• Facing the Different attacks The banking sector is defending itself by highlighting its CSR commitments, as Bank Populaire does today through the extension of its Impact Loan.

• The French Banking Federation (FBF) is also working in this direction and has just published a study Underlining the increase in the financing of renewable energies and green and sustainable stocks by French banks.

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