WePay Helping E Merchants

• The e-payment specialist WePay lets e-merchants set online payment options without programming skills, through pasting a simple line of code on their website to add payment buttons. Their customers no longer would be redirected to external payment page, e.g. PayPal.

• WePay is in charge of managing the transactions and charges 2.9% of the transaction amount +30 cents for card payments and 1% + 30 cents for credit transfers. These prices have been aligned on PayPal’s last August. In addition to the payment feature, other options are also accessible through this same basic process: “Add to Cart”, “Donate” (fundraising) and “Register” (subscriptions and recurring payments) buttons can also be created.

Notre analyse

• WePay was founded in 2008. Its easy to implement and all-inclusive offer does not require advanced technical skills for subscribing e-merchant.

• WePay’s rivals usually redirect their visitors to their own platform outside of the e-commerce website, to a separate payment page, sometimes with no relation to the online website’s GUI.

• Merchants may design their payment pages themselves and cope with compliance management and fraud related risks. They may also go for a PSP to avoid (time consuming and expensive) security and compliance issues.

• WePay says it has been gathering 1,000 merchants more each week, and processes several hundred million dollars in payments every year. Basically focused on B2B exchanges, it gradually opened to the e-commerce sector. It has raised 20 million dollars since 2009.