Visa Acquires the British FinTech Earthport
FACTS
- Visa buys out the London-based payment firm Earthport –which focuses on cross-border payment systems– for £198 million (roughly €219 million).
- This British start-up proposes a more affordable alternative than typical payment systems as they do not rely on intermediaries when processing money transfers for banks and businesses. their list of clients includes: Hyperwallet, Payoneer, BoA Merrill Lynch, Ripple, TransferWise, WorldRemit, Japan Post Bank, Xoom, etc.
CHALLENGES
- Through this operation, the US card scheme aims at improving their presence on the profitable market for cross-border payments. Visa deems that the volume for cross-border payments grew by 10% in 2018 fiscal year.
- Visa also pays attention to Earthport’s in place partnerships, including their strategic agreement with Ripple since 2014 (by way of reminder, Ripple sees itself as a viable alternative to SWIFT). They integrated Ripple’s protocol in their existing payment network, enabling their customers to save on management costs.
MARKET PERSPECTIVE
- Considering Earthport’s increasing losses and expenditures, their shares dropped by more than 28% in 2018. Just over a month ago, they also explained that they would need to upgrade their commercial strategy substantially.
- In the wake of this agreement with Visa, Earthport’s shares surged by more than 20%, reaching p28.2 on the London Stock Exchange.
- While their direct competitor proposes their own Blockchain-based service for cross-border payments via a set of APIs available on Mastercard Developers, Visa also keeps focusing on international payments. Two months ago, a partnership with IBM was announced on improving worldwide payments.