The Nef prepares a payment card offer

The Nef, proposes, historically, an offer of solidarity and ethical savings account. But his ambitions have evolved, driven by his new autonomy. The cooperative finance company is now looking to expand its services well beyond savings to offer a card account that will enable its customers to make payments in the near future.

FACTS

• La Nef has just updated its official website by presenting its historical services as well as future offers that will enrich its range.

• And these offers consist of a current account and payment cards offered to individual and professional clients of the cooperative finance company.

• These services are currently only available under pre-registration and are integrated into the NEF+ offer, which also offers:
  • a savings booklet contributing to the decarbonisation of the economy;
  • the possibility of acquiring shares in order to become co-owner of the bank.

• In addition to the individual target, La Nef plans to offer a current account for professionals by the end of 2025.

ISSUES

• Realizing its ambitions : The Nef presented obtaining its bank approval as a major step in its development. This new status allows him to leave the savings market alone to offer banking services more widely and to support his clients in the day-to-day management of their finances.

• Continue deployment : The Nef now has 50,000 members and 80,000 customers. It also carries out the largest share of its credit activity with professionals. The launch of its current accounts and means of payment must in particular enable the cooperative finance company to attract new customers sensitive to its values and to inflate its portfolio. The main objective is obviously profitability.

PERSPECTIVE

• The Nef offers its services on the French market for nearly 40 years. However, it operated under the direction of Crédit Coopératif (BPCE subsidiary), until September 2024. On that date, it gained its autonomy by officially announcing that it would obtain its Approval the European Central Bank (ECB).

• This announcement was further reinforced by the presentation of its good financial performance. The Nef already stressed its ambition to diversify by ensuring the launch of payment accounts for citizens and the distribution of means of payment associated with its professional accounts. Today, it fulfils its ambitions.

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