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  • Distribution Channel – Mobile
  • United States

Apple offers live video shopping with a dedicated advisor

The American giant Apple has established itself as a benchmark for innovation in the computer and mobile markets. But beyond hardware, Apple is also constantly seeking to renew the experience of users and buyers of its devices, particularly through innovative purchase paths. The latest example is the launch of the "Shop with a Specialist" service, which allows customers to benefit from the assistance of a dedicated customer advisor via video.

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