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  • Payment
  • United Kingdom

Klarna launches a BNPL-based gift card service

Klarna has announced the roll-out of an innovative gift card service in the UK. This offer, accessible via the app, enables cards to be paid for using BNPL. Part of the fintech's diversification strategy, this initiative aims to capture a share of the UK gift card market. Klarna must proceed with caution, however, as the authorities are seeking to regulate the use of BNPL in the UK, which could have significant consequences for the UK market.

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