Wero wants to impose as the European alternative to US payment giants
Driven by the success of instant transfers between individuals, Wero now wants to impose itself as a European means of payment of daily, online and in-store. In 2026, the solution ofEuropean Payments Initiative However, it will have to face several major challenges (mass adoption, interoperability and competition from Apple Pay or the future digital euro) in order to realize its ambition of European sovereignty vis-à-vis US players.
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